Pure Happiness in Every Swirl

Yobe (Yogurt Beku) is a proudly Malaysian, home-grown frozen yogurt brand dedicated to make premium frozen yogurt an everyday indulgence—affordable, convenient, and accessible to our growing community.

At Yobe Malaysia, we believe that life is better when it is filled with happiness, and we have made it our mission to spread that joy through every creamy swirl of our froyo.

Yobe Experience

We operate two exclusive models to bring our delicious
treats to you wherever you are:

Yobe Crafted
(Kiosk and Outlet)

Our signature retail concepts includes Yobe Outlet, Yobe Kiosk and Yobe Flagship where you can experience our full menus, new product innovations and exclusive hidden menus that is only available at Flagship outlet.

Yobe Mini
(Self-SERVE MINI VENDING)

The first app-to-cup self-serve froyo experience in Southeast Asia, bringing creamy, dreamy flavors to you with ultimate convenience.

Our Four Pillars

Everything we do is built on a foundation of quality and care:

Accessibility

At Yobe Malaysia, we make premium frozen yogurt an everyday indulgence—affordable, convenient, and accessible to our growing community.

Innovation

Driven by technology, our seamless app experience leverages data to personalise flavours, toppings, rewards, and promotions to suit our customers’ preferences.

Quality

From Australian Milk frozen yogurt to premium Acai and fresh toppings, we are committed to high-quality ingredients that deliver consistency and great taste in every swirl.

Community

There is no Yobe without You. Our brand is shaped by the community we serve—creating joyful moments and shared experiences, one swirl at a time.

Our Commitment to You

All Yobe products are made with Halal – certified ingredients and our Halal compliance and committee team is working very hard to complete the Halal certification process for each Yobe stores.